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Owner's Clarity

Who you are, what you want, and what you need from the business. Purpose, identity, intent and capacity: the owner’s constraints, and what happens to a firm that keeps violating them.

Owner's Clarity

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Showing 11 of 11

The Founder Is The Position

You're already making the decisions that define your firm's position. The problem is, you're making them without a positioning filter, either because you think positioning is someone else's job, or because you don't have the personal clarity yet, to...

10 min read

  • Article

The Investment Most Founders Never Make

Your burnout isn't a mindset problem. It's a positioning problem. The standard advice—niche down, productize, remove yourself from the day-to-day—isn't wrong. It's just missing the most important context. You. This guide introduces the...

26 min read

  • Article

Your Firm Has a You Problem

As a founder of a boutique firm, you need to first be personally excited about the direction of the firm before anything else can happen. This means ensuring there is alignment between your personal purpose and values, and that of your firm. No...

9 min read

  • Article

Owner's Intent: Do You Know What Yours Is?

Owner's intent is what success looks like in owning this business now and in the future. It needs to be specific. It needs to be measurable. It needs to be personal. Owner's intent is important because it gives you, the owner, focus by painting a...

5 min read

  • Article